Media development action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Facilitating Youth Caregiver Solidarity and Empowerment - An Animator's Guidebook to the Giving Hope Empowerment Methodology

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Prepared by Church World Service to facilitate a youth empowerment approach among organisations working with orphan- and youth-headed vulnerable households, this guidebook was created to focus the efforts of social workers and community volunteers on creating spaces where youth who have become the caregivers of their families can come together and take charge of their futures. This guidebook seeks to share a complementary or perhaps an alternative approach to current orphan and vulnerable children’s care and support programming. It aims to help social workers and community volunteers appreciate the skills and resources youth can contribute to the protection and development of HIV-affected families and to assist social workers and community volunteers to build their own skills for mobilising and "animating" these youth.

The guidebook has 7 modules for social workers and community animators working with young caregivers. It suggests a process for forming youth self-help groups through activities, reflections, and tools. This methodology is currently (2009) used to assist more than 30,000 youth-headed households in East Africa.

"As a methodology, it seeks to influence the way Animators work with youth, which can be summarised in the following seven Principles of Youth Caregiver Animation:

  1. Cultivate Solidarity among Youth: Animators create safe and respecting spaces where youth caregivers can come together and form supportive youth working groups.
  2. Foster Self-Confidence within Youth: Animators recognise and reaffirm youth caregivers’ existing assets, and create opportunities for dialogue where youth caregivers can also begin recognising and appreciating their own and others’ assets. As a result of this recognition and self-confidence, youth caregivers begin expressing and documenting their hopes and dreams.
  3. Incite Youth to Action: Animators stimulate youth caregivers' critical thinking, goal setting, decision-making and action toward realising their dreams - toward setting goals, creating merry-go-round work schedules, building small joint projects and launching group savings and loan activities that focus youth working group energy on helping youth working group members with their individual caregiver responsibilities and in realising their dreams.
  4. Inspire Youth Leadership: Animators inspire and respect youth leadership. They reinforce group-appointed youth leaders’ capacities as peer educators of their youth working group members by offering a variety of skills trainings that correspond to the dreams and goals of their youth working groups.
  5. Reinforce Youth's Investment: Animators recognise and reaffirm the value of youth caregivers' contributions and joint investment in the realisation of their groups' and their individual members' dreams and goals. They reinforce and support youth working groups by looking for ways to invest in (i.e., match, but not out-do) youth working groups' own investments.
  6. Promote Youth's Self-reliance: Animators encourage youth working groups toward independent management and growth by facilitating their registration with local government or association structures, and by coordinating opportunities for youth working groups to peer exchange and form relationships/networks with other youth working groups in their region.
  7. Stimulate the Transformation of Adults within the Community: Animators create opportunities for local authorities and community members to engage with youth working groups so that they may experience and better appreciate youth caregivers’ capacities for self-development, thus generating greater respect and acceptance of youth caregivers as equal contributors to their communities' development."
Publication Date
Number of Pages

198

Source

Email from Emily Davila to The Communication Initiative on November 19 2009.

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