Media development action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Girls Power Initiative - Nigeria

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Girls Power Initiative (GPI) is a non-governmental organisation (NGO) founded in 1994 to address challenges facing girls in Nigerian society and to equip them with information, skills, and opportunities for action. This includes providing girls with information around sexuality, human rights, and reproductive health/rights, as well as leadership, economic, and other life skills, through information, communication, counseling, and community intervention.
Communication Strategies

The mission of Girls' Power Initiative is to:

  • build and increase the capacity of Nigerian adolescent girls to articulate and critically analyse issues that impact on their health and enjoyment of human rights;
  • increase the access of adolescent girls in Nigeria to comprehensive and non-judgmental information on health, human rights, and sexuality from a gender perspective;
  • develop the capacity of adolescent girls to overcome gender prejudices and grow into self-assured, active women in development;
  • increase the number of informed and gender sensitive adolescent girls towards decreasing the gender gap in social, political, and economic sectors;
  • sensitise the public and create awareness towards the elimination of gender prejudices and to build gender equality; and
  • build the foundation for the creation of a gender activist institute in Nigeria.



GPI's activities to include skills training, the Gender Development Institute, outreach programmes, and counseling and referral services.

The GPI skills training programme is designed to inform girls about health and hygiene, as well as offer training for economic empowerment, in which they learn to produce simple things to meet their material needs either directly or by the sale of such items. They are also taught agricultural and industrial skills, as well as other basic skills, such as sewing, auto-mechanics, and electronics.

Since some girls cannot make it to GPI centers, the organisation instituted an outreach programme, which entails conducting lessons in selected schools during the school session and intensive holiday programmes. GPI also responds to the issues students identify as important through a question box system. Lessons in the schools are sometimes facilitated by teachers who GPI trains to carry on the GPI clubs and lessons in their schools.

The Gender Development Institute is one of the tools created by GPI to increase public awareness and promote gender equality discussions among stakeholders including NGO functionaries, technocrats, teachers, government functionaries, media practitioners, the private sector, and politicians, both female and male. The organisers state that their experiences with girls demonstrated the importance of community awareness in supporting girls to practice what they learn in GPI. The Institute is designed to build capacities of these various stakeholders to support girls.

In addition, GPI offers counseling services on issues affecting the girl-child in particular, and women in general. GPI also provides guidance and information to assist girls to make good decisions to overcome problems of growing up, and provides support in cases of rape, sexual abuse, trafficking in girls, and any other forms of abuse. It collaborates with selected local clinics, firms, and organisations for referral of girls who require clinical and legal services.

Development Issues

Gender, Youth

Key Points

According to GDI, a pre and post-test evaluation process during GDI trainings reveal a high level of ignorance and misunderstanding of gender concepts. Thus, the GDI has proved to be an important opportunity for creating understanding of the concepts of gender, gender equality, and gender mainstreaming.

Partners

Calabar International Institute for Research, Information, and Documentation; International Women's Health Coalition; Ford Foundation; and Gender, Family, and Development Programme of the Population Council.

Teaser Image
http://www.gpinigeria.org/images/madam.jpg