Media development action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Child Rights and the Media: Putting Children in the Right

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Subtitle
Guidelines for Journalists and Media Professionals
SummaryText
This book explores the need for journalistic training for all levels of reporting in regard to the importance of children's rights. This includes examining how media works, how existing principles of accountability apply and how media must be free from political and economical pressures that can limit professionalism and undermine ethical standards. There are standards and benchmarks by which media can judge how they portray children in society.

The author's position is that media professionals need to play a leading role in this debate or others will seek to control them through regulations. Such regulations will not be effective in protecting children and will make it more difficult for good journalists to do their jobs. "If children's rights figure prominently in mainstream media it is usually in the context of child abuse, exploitation, and sensationalist news making. Children are generally seen and heard at a distance, reflecting a weakness that resonates through any discussion on media and the rights of children, that young people are seldom allowed to speak for themselves. Raising awareness about the rights of children and the promotion of children's rights is a challenge to media. Media must not just report fairly, honestly and accurately on the experience of childhood, but they must also provide space for the diverse, colourful and creative opinions of children themselves. Whether it is news and current affairs, or the complex world of creative and performing arts, all media professionals, and the organisations for which they work, have a responsibility to recognise children's rights and reflect them in their work..." - from the Introduction.

This publication includes a number of recommendations to help make media and journalists become more responsive and improve their coverage. It also aims to help journalists learn and identify good practices and high standards.
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Number of Pages

72