Media development action with informed and engaged societies
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at cila.comminitcila.com and is linked with The CI Global site.
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Waves of Change

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Waves of Change is a survey and online presentation of the varieties of communication work being undertaken to effect social change around the world. The United States (US)-based national grassroots satellite network Deep Dish TV is producing a 12-part series that samples community media projects drawing on tools such as radio, television, theatre, murals, comics, and the internet as forms of resistance to homogenous commercial culture.
Communication Strategies

The series celebrates the energy and success of community expression, but also looks at the problems of sustainability, the difficult interactions with political power, the stressful and sometimes dangerous lives of media activists, and the potential of co-optation by commercial interests. For instance, one may watch a YouTube video exploring how comic books are promoting open source free software in Southern Africa, learn about opportunities for micro radio and television, explore the difference between communication and journalism (by listening to an interview with Alfonso Gumucio Dagron), and learn about various community media initiatives.

One may read and watch excerpts from the 12 programmes and/or order the series by visiting the Deep Dish TV website. Further information and interactivity is provided through the Waves of Change blog.

In addition to utilising online tools, organisers will be broadcasting Waves of Change through the public access channels that cable companies are required to provide. This is part of an advocacy effort: Deep Dish TV claims that "[a]s technology improves and cable analog television is slowly replaced by newer digital technology, these public access channels may be lost. It is essential that as the technology advances, commercial use of the public spectrum and municipal rights-of-way must provide the public with access to technology and the means to communicate."

Deep Dish TV is also committed to reaching student and community groups through screenings and the distribution of DVD copies of its programmes.

Development Issues

Technology, Rights.

Key Points

Founded in 1986 by Paper Tiger TV, Deep Dish TV is designed to serve as a distribution network, linking independent producers, programmers, community-based activists, and viewers who support movements for social change and economic justice. Deep Dish TV is committed to democratising media by providing a national forum for programming created by community-based organisations and independent producers.

Sources

Emails from DeeDee Halleck to The Communication Initiative on June 17 2008 and September 17 2008; and Waves of Change blog on September 17 2008.

Teaser Image
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