Media
Media development action with informed and engaged societies
Media
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at cila.comminitcila.com and is linked with The CI Global site.
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Behind the Siege – Nigeria

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Behind the Siege is a 39-episodes television serial drama about HIV/AIDS on NTA 2 Channel 5. It is part of the behaviour change communication strategy of Impact project in Nigeria. The series is produced by Tade Ogidan of OGD Productions with funding from the United States Agency for International Development (USAID) and technical support from Family Health International (FHI).
Communication Strategies
Behind the Siege highlights the moral and social problems posed by the HIV/AIDS epidemic in Nigeria. The serial provides information about HIV/AIDS and emphasises behaviour that puts people at risk of infection, the risks of unprotected sex and the need for mutual fidelity in marriage.

"It highlights these issues taking into consideration the socio-cultural and religious inclinations of the Nigerian public and encourages viewers to seek further information about voluntary counselling and testing, prevention of mother-to-child-transmission, safe blood transfusion, the relationship between tuberculosis (TB) and HIV/AIDS, discrimination against people living with HIV/AIDS (PLWHA), sexual violence and workplace intervention."
Development Issues
HIV/AIDS
Partners

USAID, FHI

Sources

Nigeria-AIDS eForum on June 7, 2004.