Media development action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Transforming Masculinities Implementation Guide

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Subtitle
A Step by Step Guide for Implementing Transforming Masculinities Projects
SummaryText

"Faith leaders can be transformative agents for change within faith communities when they are equipped and empowered to break the silence on SGBV [sexual and gender-based violence] and gender inequality."

This implementation guide was developed to support the scale-up of Transforming Masculinities (TM), an evidence-based, gender-transformative approach that empowers faith communities to promote positive masculinities and gender equality as a means of preventing sexual and gender-based violence (SGBV). The intervention has been developed, refined, and adapted since Tearfund first piloted it in 2015; as of this writing, TM is being implemented in 12 countries across Africa, Asia, and South America. This guide is intended to support those interested in implementing the standard form of TM, or the adapted versions, to enable higher quality, more effective, and meaningful programming. It was prepared by Tearfund, in partnership with the Institute for Reproductive Health (IRH) at Georgetown University, under the United States Agency for International Development (USAID)-funded Passages Project.

The guide provides step-by-step support in each of the following areas:

  • Section one: Preparation - provides guidance on how to know if TM work is right for your organisation at this time, how to engage and enter the community, how to set up support structures, and what staffing and budget considerations you will need to think through to prepare for this work.
  • Section two: Implementation - takes you through the steps of the TM process, the implementation of which requires a minimum of 12 months and ideally 18-36 months:
    1. Engaging and training faith leaders
    2. Identifying, training and supporting Gender Champions
    3. Facilitating community dialogues
    4. Diffusion of messaging into the broader community
  • Section three: Monitoring, evaluation and learning [MEL] - explains why you should prioritise MEL in your work, how to set up a MEL framework for TM, and what content on core indicators and processes Tearfund recommends using.
  • Section four: Adaptation - offers background information on each of the five TM adaptations and considerations for deciding if these are appropriate for the communities you intend to work with. The adaptations include: (i) family planning: Masculinité, Famille, et Foi (MFF - see Related Summaries, below); (ii) family planning and inter-religious relationships: Masculinities, Faith, and Peace (MFP); women's economic empowerment (WEE); (iv) female genital mutilation/cutting(FGM/C); and (v) TM in humanitarian contexts and emergency responses.
  • Section five: Scaling up - explores things to consider when planning to scale up TM and how to maintain the integrity of the programme, featuring a case study on one adaptation, MFF: Scaling and Sustaining Transforming Masculinities with the Church of Christ in Congo (ECC) in Kinshasa, DRC [Democratic Republic of the Congo].
  • Section six: Way forward - guides you on where to look for support, how to connect with other TM implementers, and where to share your success and learning as you implement this approach.

Appendices include:

  • Appendix A: Training agendas and slides
  • Appendix B: Journey to healing
  • Appendix C: Sample safeguarding policy
  • Appendix D: GBV referral pathway
  • Appendix E: Budget template
  • Appendix F: Monitoring, evaluation and learning tools

The guide is to be used alongside direct support from Tearfund, which has offered to provide the necessary training and orientation to the TM approach.

Publication Date
Languages

English and French

Number of Pages

124

Source

IRH website, March 24 2022.