One World Media Week

One World Media Week was first launched in June 2010 by One World Media is a United Kingdom (UK)-based organisation which aims to increase global understanding through effective use of the media. It is a week of events celebrating excellent coverage of the developing world in British media, and encouraging discussion on related issues.
Communication Strategies
With its series of free, in-person events, the 2010 week offers: opportunities to see films nominated for the One World Media Awards; hear from industry leaders about how to engage new audiences with international issues; learn how to develop media skills to increase coverage of the developing world; and find out about inspiring media organisations overseas giving local people a voice.
Specific elements of the 2010 One World Media Week include:
- Panel discussions:
- Climate Change - Has the Media Got It Right? - Panellists include a BBC Environment Correspondent, the Ipsos MORI Chief Executive, the Oxfam Communications Director, the Co-founder of Futerra, and Head of Environment at the Guardian & Observer.
- Boosting International Drama - Explores the question: "could drama play a bigger role in bringing stories from the wider world to new audiences?" Panellists include a producer, a writer, the Head of Film & TV at Scott Free UK, and the Head of Drama at Channel 4.
- Media as a Tool for Development - Participants learn how Equal Access Nepal and Media Focus on Africa use radio and drama as a tool for development.
- White Man to the Rescue? International Development in the Media - Explores the question: "How can a balanced view of development be projected when poor countries are often only deemed newsworthy in times of natural disaster or war? How can journalists avoid the 'white man to the rescue' stereotype?" In addition to a foreign affairs correspondent and freelance author/journalist/broadcaster, the directors of Panos and POLIS are on this panel.
- One World Media Awards Ceremony - London's media professionals and development organisations gather for a celebratory evening recognising excellent media coverage of the developing world.
- New Talent Day - Held at the London College of Communication, this event features sessions for those interested in making media content about the wider world. It includes talks with journalists and filmmakers, discussions on where the opportunities lie for new talent, and a live pitching session with funds on offer to an emerging documentary filmmaker.
- Film screenings - The first, "Orphans of Burma's Cyclone", follows the lives of 8 Burmese orphans and "exposes the official intransigence of one of the world's most brutal and secretive regimes". It is followed by a question-and-answer (Q&A) session with the film's director and executive producer. The second features "Africa Rising", which "considers the failure of Western policies towards Africa and records the inspirational story of how Ethiopians are developing their own solutions to lift themselves out of poverty." Followed by Q & A with the director.
Click here for further information.
Development Issues
Development Aid, Media Development.
Sources
Email from One World Media to The Communication Initiative on May 27 2010.
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