Media development action with informed and engaged societies

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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MalariaCube

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The MalariaCube is a tool designed to help educate and inform people on the causes, treatment, and prevention of malaria. Conceived in 2010 through the collaboration of several health and humanitarian aid organisations, the MalariaCube uses pictures to tell the malaria story. The Cube, which comes with a detailed instruction sheet, unfolds to reveal what the publisher describes as important facts about malaria prevention in a simple and clear fashion. Field testing was conducted in Africa through the first quarter of 2011. The MalariaCube is a seven-panel, puzzle cube that unfolds and flips to reveal images that emphasise key facts about malaria, such as: • What is Malaria? • Who can get Malaria? • What does not cause Malaria? • How can you prevent Malaria? • What are the symptoms of Malaria? • What should you do if you or a family member show symptoms of Malaria? • How can you save lives by helping your family and community understand what to do about Malaria?
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MalariaCube website on August 8 2011.